Adapt Blog

Wondering what's on our minds? Read through our blog for commentary on PPC bid management, keyword research, search engine marketing strategy, and paid search industry developments. We'd love to hear from you, too! Jump in the conversation and post your comments, or email us your thoughts.

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My Online Marketing Education

Surfing the web for information is second nature to generation X and beyond. As a college student, I use the internet daily for research in my studies. As a marketing major I’ve learned the traditional theories and processes such as statistics and SWOT analyses. However, I haven’t learned much about internet marketing [...]

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SEM-in-a-Box Update #14

Hello Marketers!
It’s still hot here in sunny Southern California. The air conditioner is blasting away and so are we – hard at work on new features and enhancements to make your SEM-in-a-Box experience better than ever.
Even More Help for CPC Clients
We recently launched our updated CPC bidding strategy that allows you to select a desired [...]

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