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No surprise… offline marketing drives search

August 23rd, 2007
Posted by: Erica,

Earlier this week, iProspect released the results of a survey which showed that 2/3 of people using a search engine, were motivated to do so by an off-line promotion or message. To me, this is no surprise; it’s one of the earliest things I learned when I got into search marketing in 2003!
It’s now [...]

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Posted in: Default | Search Industry Trends | Search Marketing Best Practices