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Wondering what's on our minds? Read through our blog for commentary on PPC bid management, keyword research, search engine marketing strategy, and paid search industry developments. We'd love to hear from you, too! Jump in the conversation and post your comments, or email us your thoughts.
Whew… so this is why you should use software & computers to handle the heavy lifting and calculations behind setting the “right” price per click in your PPC campaigns! Alan Rimm-Kaufman offers a nice (and detailed) blog post about the process behind calculations in bid setting.
And this example is just for one hypothetical keyword; [...]
Posted in: Bid Management | Default
Hello Marketers!
Here’s what’s new this week, plus an event and a couple of reminders.
New This Week
Have you moved or changed an email address? Need to change credit card info or contact preferences? Now you can, in your revamped Account Profile. Log in to make sure the information we have on file for you is correct.
Event
Yesterday, [...]
Posted in: Conferences and Events | Default | Online Marketing | SEM-in-a-Box
